Marvels not monsters
This revelatory series celebrates the wonder of sharks and dispels the myth of sharks as just cold blooded killers.
In collaboration with Bahamas-based underwater photographer Andre Musgrove, we captured original images of sharks in their natural habitat. Our goal was to showcase the true beauty of these incredible creatures, challenging the common perception of them as fearsome predators.
Role: Art Direction & Design
Agency: Sky Creative
Photography: Andre Musgrove