Marvels not monsters
Scope:
Key Art
Campaign
Press
Digital
OOH
Creative, Art Direction & Design
Info:
Key Art and campaign for Sky documentary SHARK. This revelatory series celebrates the wonder of sharks and dispels the myth of sharks as just cold blooded killers.
In collaboration with Bahamas-based underwater photographer Andre Musgrove, we captured original images of sharks in their natural habitat. Our goal was to showcase the true beauty of these incredible creatures, challenging the common perception of them as fearsome predators.
Credits:
Photography: Andre Musgrove
Agency: Sky Creative